Privacy Policy
Last updated: January 2026
This Privacy Policy describes how Master The Floor ("we," "us," or "our") collects, uses, and protects information you provide when you visit masterthefloor.com or interact with our services, products, events, and communications.
Information we collect
- Contact details you submit: name, email address, mobile phone number, and business information.
- Order details when you purchase a product, including billing information processed by our payment processor.
- Consent records: a timestamp and the exact disclosure text shown when you opted in to email or SMS communications.
- Site usage data: pages viewed, referring URL, device, and approximate location derived from your IP address.
How we use your information
- Deliver products, replays, login links, and order updates.
- Send service-related (transactional) text messages and emails you have requested.
- With your separate consent, send marketing messages about offers, events, and new resources.
- Improve our website, content, and customer support.
- Comply with legal obligations and prevent abuse.
SMS / text message program
When you check the SMS consent box at any opt-in form on this site, you agree to receive text messages from Master The Floor. Message frequency varies. Message and data rates may apply. Reply HELP for help. Reply STOP to opt out at any time.
No mobile information will be shared with third parties or affiliates for marketing or promotional purposes. Information sharing to subcontractors supporting our services, such as our SMS delivery platform and CRM, is permitted. All other use case categories exclude text messaging originator opt-in data and consent; this information will not be shared with any third parties.
Service providers we use
We share data only with vendors that help us run the business, including our CRM and SMS provider (HighLevel), our email delivery service, our payment processor, and our analytics tools. These vendors are contractually bound to use your data only to provide their services to us.
Cookies and tracking
We use cookies and similar technologies to operate the site, remember preferences, measure performance, and attribute conversions. You can disable cookies in your browser settings.
Data retention
We retain personal information for as long as your account or relationship with us is active, and afterward as needed to comply with legal, accounting, or reporting requirements.
Your rights
You may request access to, correction of, or deletion of your personal information by emailing us at the address below. You may unsubscribe from email by clicking the unsubscribe link in any email, and from SMS by replying STOP to any text message.
Contact
Questions about this policy or your data:
support@masterthefloor.com
See also our Terms of Service.